Archive
![[Offer Grid] 📬 | A Quick-Start Guide for Small-Biz Cyber Resilience | Issue No. 19](https://media.beehiiv.com/cdn-cgi/image/format=auto,width=800,height=421,fit=scale-down,onerror=redirect/uploads/asset/file/6f1709d7-c05c-4b15-a452-ca2bec4ec7dc/Copy_of_updated_Offer_Grid_logo__1200_x_630_px_.png){kind=logo}
[Offer Grid] 📬 | Human Firewall 101: Train Your Staff to Swat Phish and Stack Cash Like Pros | Issue No. 18
The issue where we turn “people risk” into “people power”. No IT badge required. In fact, this “human firewall” idea is where all businesses should focus. All day every day. CISA.gov says that more than 90% of successful cyber attacks start with a phishing email. Let’s dodge some bullets... or hooks. We can make good money at email, too. Ready?
![[Offer Grid] 📬 | Frameworks for the Rest of Us: A Friendly Jump‐Start on Cybersecurity | Issue No. 17](https://media.beehiiv.com/cdn-cgi/image/format=auto,width=800,height=421,fit=scale-down,onerror=redirect/uploads/asset/file/8c1ad2e4-422f-40ea-9ce5-fc5c5dd0c278/IMG_0017.png)
[Offer Grid] 📬 | Frameworks for the Rest of Us: A Friendly Jump‐Start on Cybersecurity | Issue No. 17
The issue where big‐biz acronyms morph into small business superpowers. This week we’ll look at two frameworks at a high level, and start exploring safety, compliance, and how in the world to add cybersecurity into your daily to-dos.
[Offer Grid] 📬 | Your 2025 Layoff Could Be the Break You Needed: Here’s How to Start a Fulfilling Business | Issue No. 13
The issue where we explore how a layoff can be the unexpected catalyst for launching a lasting, fulfilling business and maybe even the best career move for the next exciting part of your life! Realizing that not all readers of this newsletter are already business owners, but that there are benefits to many in this topic, let’s dive in.
[Offer Grid] 📬 | Breaking $1 Million | Issue No. 12
You worked so hard to build your business. But now that you’re nearing $1M, something feels off. You’re tired. Stretched. Wondering if this is really what success is supposed to feel like. In this issue, we explore what no one talks about: the emotional cost of growth, and how to build a business that loves you back. Because you deserve more than just revenue.
[Offer Grid] 📬 | Business Owners Who Never Get Phished | Issue No. 11
The issue where I break down why some business owners never fall for phishing scams—while others lose thousands to fake invoices and hacked accounts. It’s not luck. It’s smart habits. I’ll cover solutions, and more. Plus, a real story of a $2,000 email scam that could’ve been avoided with one simple step. Don’t let the bad guys in—steal these best practices instead.
[Offer Grid] 📬 | Data is the New Oil (How are You Managing Yours?) | Issue No. 10
Let's go back to cybercrime. Many readers told me they liked Issue No. 8, which focused on phishing. I'd like to be very clear that black hat and white hat operators have quite a bit in common. There are some marketing lessons here, as well as safety features you can use to take care of your own business and personal data. Lots of resources in this issue.
[Offer Grid] 📬 | Needs and How to Satisfy Them | Issue No. 9 3⁄4
Time stopped for me last week. We had family stuff. We had nearly 40 hours of driving time across nearly 3000 miles. We had a celebration with an old friend. There were more things to do in a day than we had hours to do them. And in the insanity I found a tiny kernel of clarity.